Offerte Hbr's 10 must reads on strategic marketing

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Marca:Harvard Business School Pr
Brand:Harvard Business Review Press
Categoria:Impresa, strategia e gestione Harvard Business School Pr
ISBN:1422189880
EAN:9781422189887
Autore:Harvard Business Review
N. Pagine:206 pagine
Data pubbl.:2013-04-02T00:00:01Z
Recensioni:Leggi opinioni su hbr s 10 must reads on strategic marketing
Valutazione: 4.2 


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Le 10 letture obbligatorie di HBR sul marketing strategico (con l'articolo "Marketing Myopia", di Theodore Levitt), Tipo di prodotto: ABIS BOOK, Marca: Harvard Business Review Press

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